Urban Outfitters Features Top Reviewers In Email Campaign

Urban Outfitters, one of the world’s more innovative apparel retailers, is known for creating a unique connection between their product and customer. They build this connection by providing artistic and distinctive messaging that captures the customer’s attention and leaves them wanting more. Urban Outfitters has always been an innovative client that pushes our best practices to the next level. Instead of sending a Top Rated email that features reviews, they decided to create buzz around their Top Reviewers, ultimately fostering a sense of community engagement...