Too Many Social Media Numbers Are Completely Useless
MACK COLLIER.COM — And you and I will prove this together. As soon as I publish this post, I am going to tweet out the link to my 22,000 followers on Twitter. When that happens, click this link to see what SiteMeter says the traffic looks like for today. This will give us a good idea of how many of the 22,000 people following me on Twitter are REALLY following me and what level of engagement I have with those 22,000 people. I can tell you right now that at best probably 1 or 2 percent of those people will click that link I tweet out. Think about that, of the 22,000 people following me, only 1 or 2 percent are likely to click on a link I share...
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