The Social Contract eBook From The Social Customer

RADIAN6 BLOG — The social phone. It seems like a fairly simple concept, right? That’s essentially what a phone is, a tool or channel that allows people to connect to one another. We look at social media as the social phone – it’s the place where people can "call up" the brands and companies they want to talk to, to chat customer service and much, much more. And right now, it’s the responsibility of brands and companies to answer the social phone and talk with their customers over the channels they choose to use to communicate. The good folks at The Social Customer put together a comprehensive ebook that hones in on the essence of customer service and the idea of answering the social phone, and we’re glad we could be a part of its creation...