Social Media Tips To Energize Webinars

PR COMMUNICATIONS — In my career as a marketer I’ve often found good evidence for using webinars as a lead generation tool, a company provides valuable content that is interactive and compelling in several formats, visuals and sound. Attendees can save time and effort by logging in online instead of flying to an expensive conference and hotel, miles from their home office. Webinars are web 1.0 but marketers can easily make them web 2.0. When injecting social media into a webinar I’d start by thinking about what exactly the terms, web 2.0 and social media mean?...