Social CRM: Lessons For Retaining Customers With Inbound Marketing

Original Source: HubSpot Inbound Internet Marketing Blog, Apr 5 2010
Author: Kirsten Knipp

HUBSPOT INBOUND INTERNET MARKETING BLOG — The tools of inbound marketing are most often talked about for attracting new prospects and converting them into customers. However, these methods can be used for the equally important activities of customer satisfaction and retention. Brent Leary, an authority in the emerging Social CRM industry recently compiled insight and expertise from 15 customer experience leaders across all industries in a new ebook The Social Contract...

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