Pepsi Breaks 23-Year Super Bowl Ad Streak To Invest In Online Community

HUBSPOT INBOUND INTERNET MARKETING BLOG — A lot has changed with marketing since the dot-com bowl and even more since 1987 when soft-drink giant Pepsi first started their 23 year Super Bowl ad streak. For one, Michael J. Fox used to be featured in Pepsi ads. By now you've probably heard all about what Pepsi is not spending their money on this year. Let's talk about where their money is going instead: The Pepsi Refresh Project...