New Chart: Aligning Social Marketing Objectives With Corresponding Metrics

Original Source: MarketingSherpa, Dec 30 2009
Author: Sergio Balegno

MARKETINGSHERPA — Aligning social marketing objectives with their corresponding metrics is important because it enables an organization to measure its progress in achieving the objectives and proving ROI...

Objectives that are Targeted and Measured, by Social Marketing Maturity

_________________
Off-site link to the original article/post