How To Analyze Traffic Funnels And Retention In Facebook Applications

INSIDE FACEBOOK — In several months, Facebook’s event, f8, is going to launch its third hackathon. Every year I like to take a step back and ask, "what did I learn?" With Mixpanel, we have the opportunity to work with lots of companies and developers, helping them really understand what their analytics mean with regard to their applications. I am going to go over some of the general things that I think all developers can benefit from...