Followbase: A Twitter CRM Starter Kit

TECHCRUNCH — Although there is no shortage of businesses large and small making great use of Twitter, many are still trying to make heads-and-tales of how to harness its power to communicate with existing and prospective clients. CoTweet and HootSuite are trying to meet this opportunity with feature-rich CRM applications, but for businesses who are Twitter newbies, these apps can be daunting. Followbase saw this opportunity-within-an-opportunity and designed a simple, bare-bones Twitter CRM app that could form a stepping stone to the more heavy-duty apps...