Federated Media Introduces OPA-Influenced Ad Formats; Promises More ‘Social Ads’

PAIDCONTENT.ORG — Social media-focused ad net Federated Media is betting that larger ad formats and the ability to easily spread ads across Facebook and Twitter will help attract more ad dollars to its member sites. FM’s new premium ad product “Ad Stamp” was partially influenced by one of the new ad formats that is being promoted by the Online Publisher’s Association...