Examining ‘United Breaks Guitars’ – Lessons Learned The Hard Way

Continuing our ride on the Clue Train down the rail to the global sustainable society…Last week major media finally broke a story broke, following lively blogspace coverage, about Dave Carroll’s fun youtube song release, “United Breaks Guitars.” The short version of the story is that Dave Carroll, another one of those great Canadian singer songwriters (in Austin we love singer songwriters) wrote and produced a youtube music video for $150 that told the tale of how United Airline broke his guitar in luggage handling as he flew out of Chicago to a gig, and how a 9 month saga ensued in which he sought compensation, ending with United just saying ‘no.’ At the end, Dave told the United rep handling his claim that he intended to make a music video telling the whole sad tale if they refused to take responsibility for the damage. They declined. He made the video. And he posted it to youtube...