CLICKZ — Facebook has sent window decals out to businesses this week that instruct people to text in short code to "Like" the establishment. The decals were mailed to a limited number of companies in a small test, according to a Facebook spokesperson, who wouldn't disclose further details. First reported by Mashable, the decals were accompanied by a letter that offers businesses a $25 credit for Facebook.com ads to promote their "People Who Like" page (or in the former parlance: "fan" page)...

MASHABLE — The Facebook platform game FarmVille now supports the Facebook Credits virtual currency. The popular online game uses two units of in-game currency: Farm Cash and Farm Coins. Previously, you could buy them with a credit card or PayPal. Now the game offers Facebook Credits as an option. Facebook Credits are the number-one option, actually. They’re the default payment choice, featured at the top of the list pictured here...

THE SOCIAL TIMES — One of the more popular ways for Facebook application developers to drive traffic to their applications is through the use of Facebook advertisements. With relatively low CPMs, it’s often more cost effective than traditional cost per install campaigns as the users are also targeted based on profile data. Today TBG, the company behind the ONE Media Manager, is announcing two new clients: Playdom and Napster...

PAIDCONTENT.ORG — Social media-focused ad net Federated Media is betting that larger ad formats and the ability to easily spread ads across Facebook and Twitter will help attract more ad dollars to its member sites. FM’s new premium ad product “Ad Stamp” was partially influenced by one of the new ad formats that is being promoted by the Online Publisher’s Association...

The local review-sharing site Yelp has added Facebook Connect to allow users to easily share local business reviews with their friends on Facebook. Yelp allows anyone to submit a review for any local business, from restaurants to shoe stores to mechanics. Once you’ve registered and written a review, you’ll now have the option of using Facebook Connect to post the review to your Facebook page so your friends will see it in their feeds. You can set up an automatic posting feature to pull every review you write over to Facebook, or choose to post only certain reviews...