Chicago Pizza Guy Creates Social Media ‘Domino’ Effect

SOCIAL MEDIA EXAMINER — When it comes to social media, it takes a lot to impress Amy Korin. Her resume includes digital strategy for global companies like Procter & Gamble, General Motors, Sun Microsystems and Zappos. But her local Domino’s Pizza joint left her "completely shocked." On a rainy Sunday night, her Domino’s Pizza order took an hour to arrive and then was the wrong pizza. She turned to Twitter to vent: "hardly any room for human error, but still a mistake." What followed went way beyond the mea culpa tweet increasingly more common in business today...