DAVE FLEET.COM — Over time I’ve found myself doing more and more foundational work for organizations looking to dip their toes into social media. One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization’s goals, culture and risk tolerance. But where to start? As it happens, lots of organizations publish their social media guidelines online, ready for you to review and use yourself. Here are 59 great social media policy templates and resources to use when building your own...

WEB STRATEGY — I’m starting to get a few briefings and client requests about new technologies that enable social marketers to quickly manage, maintain, and conduct reporting on multiple channels. The issue of lack of scale is resonating with social strategists –as a result, the market is developing new tools that will help them manage them. This is one component of Social CRM, which if you haven’t heard about, please read the report on the 18 use cases of Social CRM. Solution: As a Result, Social Media Management Systems are Emerging...

SMART INSIGHTS BLOG — This post, which compares over 30 brand management or social listening tools, was the most popular on my site in 2009 and that’s continuing  into 2010. With so many well-regarded tools, from free to paid, it’s difficult to know where to start. To help with this decision I interviewed Gray Dudek of Infegy/Social Radar to get his views on how to select a buzz monitoring system. For a more independent view, I have been talking to Econsultancy to help prepare a new buyer’s guide and I will let you know when this is released. Reputation management tools have been categorised as a form of software in different ways, for example...

SOCIABLE BLOG — Twitter has exploded into a must-track resource for news, rants, consumer reports, public health, shopping deals and emerging trends. But if you’re looking for something or someone specific, how can you expect to carve out a niche and listen in on just a single thread of conversation? Our list of 100 tips, tools and resources for Twitter research will help you keep it all together...

VANKSEN|CULTURE BUZZ — Started earlier, today we continue our list of 20 free buzz monitoring tools...