There are many rating sites on the Web for both general audiences and all kinds of niches (food, movies, doctors, lawyers, teachers, consumer goods, etc.) and I have discussed many on this blog (e.g. Rise of Rating Sites). Usually, you rate something along with a lot of others and then other people go there to see how everyone felt before they make a decision to engage with or purchase whatever was rated. With the urge to rate, I am surprised that no one has added this to dating services, and then perhaps they have. Marc Karasu, founder of MeasuredUp, was frustrated by an increase in poor treatment by businesses both large and small. So he designed a platform where consumers could share their experiences, vent or praise as appropriate and, ultimately, effect change...

MeasuredUp is a review service that allows customers to share their positive and negative experiences about local or online businesses, but until now, these businesses did not really have a chance to reach out to these customers through the service and rectify potential customer service issues. Now, MeasuredUp has introduced a new featured, Direct Connect, which allows companies to claim their identity on the service and reach out to their customers...

As consumer budgets tighten and companies continue to fight for customer loyalty in the midst of a difficult economic environment, MeasuredUp, a customer service-driven social networking site that connects consumers and companies, is giving businesses the tools they need to make even their most disgruntled customers happy. MeasuredUp Direct Connect, now available, is a free, secure and automated customer service platform that helps companies of any size connect directly with customers that have visited www.MeasuredUp.com to discuss a negative experience...