Intuit
Turbo Tax Uses Facebook Connect To Allow Friends To Spread The Word
INSIDE FACEBOOK — Turbo Tax, maker of a popular tax preparation software, debuted a Facebook Connect Integration -- Friends Like You -- which creates a web of acquaintances allowing the user to see Facebook friends and others with similar tax issues and their reviews of Turbo Tax. Upon visiting the web site and connecting to Facebook or other social networks, the Friendlyzer creates several concentric rings with the user at the center, friends in the first circle, and "People Like You" in the second...
TurboTax To Help You Through Tax Season With Major Twitter Effort
MASHABLE — TurboTax is launching a major Twitter initiative today that looks to help customers of their popular online tax software get through the process of paying taxes.The company has enlisted 14 people to answer both tax and software questions through the @teamturbotax account...
How Intuit Is Connecting Customers To Create Word Of Mouth
Intuit’s GoPayment Credit Card App Comes To The iPhone
VENTUREBEAT — Financial software maker Intuit is expanding its iPhone portfolio today with the release of its GoPayment application in Apple’s App Store, allowing businesses to process credit card payments on their iPhones or iPod Touches...
Intuit's Social Media Case Study: How We're Winning With Social Media And The "New Normal"
Kira Wampler’s big idea: "Your presence in social media makes it easier for fans to speak up." In her presentation, Kira covers how Intuit is using Twitter to resolve customer issues, how social media makes it impossible to say "That's not my job," and how because they're engaged in social media and taking the heat from the "professional haters," Intuit's fans who just want to help or talk about the company are free to speak up...
