MEDIAPOST — Despite evolving strategies and performance standards, brands are no doubt experiencing social media success. Late last year, Coca-Cola tapped Mediatronica, a social media technology and services company, and syndication technology provider Conduit, for a broadly distributed "Zero" promotion. According to new data released by the soft-drink maker, Coca-Cola Zero branded content was distributed to 1 million users within 24 hours of the campaign's launch...

Today Conduit Labs announced the official launch of the Loudcrowd casual game and music-themed social network. The site automatically streams songs that play a major role in the portal's casual game offerings or simply run in the background while a user socializes with others. The primary virtual good the site offers are musical tracks that can be played in the Loudcrowd app...

Loudcrowd, the first title from Conduit Labs, has quietly moved into public beta. Or, at least, the possibly private beta is publicly available at beta.loudcrowd.com and linked to from Loudcrowd's new music blog. We first heard about Loudcrowd, an avatar-based rhythm game with virtual goods and social networking components, in its private alpha mode over the summer, but now you can give it a go as well (if you couldn't before)...